Bikes

The Norco Fluid FS A2 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

The Optic C3 is an aggressive short-travel sled that rips on descents and can get back to the top without a gondola. The Optic C3 sharpens your view on high speed trails. The precision suspension kinematics and custom DH spec shock creates 125mm of rear travel, matched with a gravity-eating 140mm fork for the control you need to keep your mind on the trail ahead. Reasons It's Rad: - Fast never felt this fun. - Designed to work so you can play. - Components selected with speed on the brain. - Matching each Optic to the human who rides it.

The Rampage Team is the ultimate evolution in Dirt Jumpers with a light frame that gets up to speed fast with the perfect mix of agility and stability. The Rampage Team is Dirt Jump hungry. It's purpose-built for big air and features components hand-selected to rip. REASONS IT'S RAD - How your bike looks is just as important as how it rides. - Lightweight aluminum frame built to last. - Hand-picked components for function and reliability. - Evolved frame features push the potential. - Find your perfect ride.

Versatile, adaptable and durable - the Range Aluminum offers category-bending Enduro capabilities in a premium aluminum bike. Purpose-built to rip downhill and climb back up, the Range Aluminum features highly capable suspension performance and geometry optimized for riders of all sizes providing confidence-inspiring control and high-speed stability through the roughest and most technical terrain.

ALL SEASON EVOLUTION Balanced weight distribution for maximum traction and a powerful pedaling position keep the Bigfoot S 1 charging forward all year. The redesigned Bigfoot elevates fat bike performance to downright fun, anywhere, anytime. The confident, aggressive handling tracks precisely where you want on a descent or technical trail, and the simple one-by drivetrain offers reliable, simple shifts with gloved hands. With maximum traction in the most extreme riding conditions imaginable, Bigfoot claws its way up, and the finely tuned steering geometry and massive tires provide confident, aggressive handling to rip back down. The Bigfoot excels in all-season weather and extreme terrain to make every ride big fun. PROGRESSIVE DESIGN Built from the powder-up with our holistic approach to fit & geometry. A combination of longer reach, slack head tube angle and steep seat tube angle gives every Bigfoot a powerful pedal position, increased climbing traction and added control when descending. FAT’S WHERE IT’S AT 75mm wide 27.5” rims and frame clearance for up to 4.6" tires to put more rubber onto whatever surface you're riding and allow for lower pressures and greater traction. FRAME FEATURES Evolved, thoughtful details make it even better. Generous standover clearance and extra stiffness provided by 12x197mm thru-axles and internally routed cables make the Bigfoot’s aluminum frame ideal for extreme terrain. WINTER RIDER Optimized for the cold, capable year-round. All models feature disc brakes with DOT fluid or cable actuation for consistent performance over varying temperatures. When included, dropper posts are spec’d for reliable cold weather performance. MULTI-FUNCTIONAL Frame details add versatility. Rack mounts in the rear, bottle mounts above and beneath the down tube and triple mounts on the fork give you the option of running a barebones setup or loading up for a massive excursion. STANDOVER HEIGHT Top tube clearance is critical in fat biking. Getting off the pedals in deep snow requires lots of space over the top tube. Bigfoot strikes a perfect balance between max clearance and making space for a frame bag in the front triangle.

The Sight C3 boosts your All-Mountain confidence with incredible descending capability, adept, sure-footed climbing, and efficient pedaling. To make the Sight Carbon, we had to re-think how you connect with the trail. With maximum front and rear wheel grip on climbs and descents, Sight C3 maintains momentum and cadence in technical situations and allows the suspension to move freely without absorbing drivetrain energy. Reasons It's Rad: - Precise tune and fit perfects every ride. - Max standover with long travel dropper posts. - Sweating the little stuff makes the ride better. - Four piston brakes with 200/180mm rotors. - Features the Ride Aligned Design System. Wheel size: Sizes Small – X-Large: 27.5-inch or 29-inch

Generation Next. The Sight Youth 27.5" lets 4’9” – 5’2” shredders step things up sooner. With generous standover clearance, youth-tuned suspension, and kid-sized touchpoints will help them capitalize on the rubber bones and questionable judgement that youth provides. Lighter rider, lighter springs, lighter damping. Suspension is tuned specifically to react perfectly under lighter riders with reduced offset RockShox Pike fork and a Fox Float X2 Performance Elite rear shock with custom light tune. Light action adjustable post built for smaller riders. If you weigh less than 90?pounds, normal droppers are too hard to compress. The 120mm?light action TranzX?dropper post compresses easily for quick saddle adjustments in hairy situations. Size appropriate rider contact for comfort and control. SDG’s Junior saddle, pedals and grips provide the same quality and performance as the adult sized ones, but won't fit kids like they're built for giants. SX Eagle components shift great and are rock solid. One-by drivetrains are pretty much the only way to go these days, and SX Eagle brings top-drawer performance that won't break the bank when the learning curve gets steep. - 4’9” – 5’2” shredders get to step things up sooner. - Suspension and dropper post tuned perfectly for lighter riders. - Size appropriate rider contact for comfort and control. - Rock solid SX Eagle components that shift great.

The Optic 2 SRAM is an aggressive short-travel sled that rips on descents and can get back to the top without a gondola. The Optic C2 SRAM sharpens your view on high speed trails. The precision suspension kinematics and custom DH spec shock creates 125mm of rear travel, matched with a gravity-eating 140mm fork for the control you need to keep your mind on the trail ahead. Reason's It's Rad - Fast never felt this fun. - Designed to work so you can play. - Components selected with speed on the brain. - Matching each Optic to the human who rides it.

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Aluminum hydroformed frame with Enduro bearings, 125mm travel.Ride - Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - Includes links for 29" and 29"/27.5" configurations for no compromise geometry and kinematics. - Fitment for longer drop seatposts per frame size.Updates to frame protection with co-molded parts - Updated frame protection with co-molded parts. - Weight (S3): 4.2 kg / 9.3 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

From top to chonky bottom, the Bigfoot VLT 2 is engineered with all the unique performance and features that serious Fat Bikers demand. Shimano's EP8 drive system combines high torque electric assist with your choice of 540Wh, 720Wh or 900Wh in-tube batteries. (sold separately) Charge Forward The Bigfoot VLT's rider cockpit is optimized for quick, efficient climbing and its progressive geometry makes for confident, stable descents. Extra Fat Massive standover clearance and thru axles set the Bigfoot VLT's aluminum frame apart and internally routed cables provide a clean look and keep critical systems working great. Year-Round Performance Cold-weather optimized hydraulic components including suspension, dropper post and disc brakes are ultra-reliable when temps plummet and deliver all year long. Choose your Juice Custom select your battery capacity from 540Wh, 720Wh or massive, industry-leading 900Wh depending on how you ride. Lighter weight for speedy laps, mammoth range for epic adventures, or somewhere in between. VLT batteries are sold separately. When purchasing this bike, make sure you have added the bike and your choice of battery to your shopping cart before you check out. Bike orders cannot be fulfilled without a battery. Shimano STEPS Shimano STEPS EP8 drive units give you extra everything and provide the push you need to get through the tough stuff. Removable Battery All batteries can be installed in minutes with one tool. Batteries are encased within the downtube for protection and can be easily removed for charging on and off the bike or for easy swaps. High-Flotation Wheels & Tires 80mm rims and studdable 27.5 x 4.5" tires put more rubber on the ground. The massive footprints float over snow and sand and soften the blow from gnarly trail features with immense amounts of traction. Ample clearance for 4.6" rubber. REASONS IT'S RAD: - Modern MTB handling through treacherous terrain. - VLT gives you more of what you love about Fat Biking. - Components optimized for the cold – and beyond - ALL the power you need - Determine how far and how fast you want to ride. - Removable battery for easy charging and one-tool swaps. - Fat 4.6" rubber for maximum grip and cush

The Norco Fluid FS A1 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

Whether you're carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range Platform and has tighten it up into a light, pedal friendly, maneuverable, high-pivot package. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best while maintaining geometry and kinematics to ensure consistent fit and bike setup. - 29" with the option to change to 29"/27.5" with no compromise geometry and kinematics. - Fox Float suspension. - Co-molded frame protection. - Weight (S3): 17.6 kg / 38.8 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - New No Other Way Limited Lifetime Warranty

Whether you're carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range Platform and has tighten it up into a light, pedal friendly, maneuverable, high-pivot package. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Rockshox Vivid ULTIMATE - Co-molded frame protection. - Missing Link Kits for wheel size conversion. - Weight (S3): 3.2 kg / 6.9 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - New No Other Way Limited Lifetime Warranty

Lighten Up Everything Fluid FS, Now in Carbon Upping the ante on everybody's favourite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to-in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide a fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.

The Sight C2 boosts your All-Mountain confidence with incredible descending capability, adept, sure-footed climbing, and efficient pedaling. To make the Sight Carbon, we had to re-think how you connect with the trail. With maximum front and rear wheel grip on climbs and descents, Sight C2 maintains momentum and cadence in technical situations and allows the suspension to move freely without absorbing drivetrain energy. Reasons It's Rad: - Precise tune and fit perfects every ride. - Max standover with long travel dropper posts. - Sweating the little stuff makes the ride better. - Four piston brakes with 200/180mm rotors. - Features the Ride Aligned Design System. Wheel size: Sizes Small – X-Large: 27.5-inch or 29-inch

The Norco Fluid FS A1 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

VLT batteries are sold separately. When purchasing this bike, make sure you have added the bike and your choice of battery to your shopping cart before you check out. Bike orders cannot be fulfilled without a battery. The Fluid VLT A2 is an aluminum electric Trail bike designed and proven in the backwoods of British Columbia with a boost to ride faster and go further. With 140mm of suspension travel up front and 130mm out back, it's the best way to fit in an extra trail lap before sundown or finally discover what's over the next hill. The Fluid VLT brings you more of the trails you love in the time you have. BEST-IN-CLASS SHIMANO STEPS DRIVE SYSTEM Shimano's EP8 drive system combines high-torque electric assist with your choice of 3 removable in-tube batteries. CHOOSE YOUR JUICE Determine how far and how fast you want to ride. Custom select your battery capacity from 540Wh, 720Wh, or the massive and industry-leading 900Wh, depending on how you ride—lighter weight for speedy laps, mammoth range for epic adventures, or somewhere in between. REMOVABLE BATTERY All batteries can be installed in minutes with one tool. Batteries are encased within the downtube for protection and can be easily removed for charging on and off the bike or for easy swaps. ELECTRIC SPEC Robust components for performance and durability. E-certified forks and robust 29" wheels with grippy tires and supportive sidewalls take on the rigors of electric Big Mountain and Enduro riding. RIDE ALIGNED Align with your ride experience like never before. The Fluid VLT is designed with Norco's exclusive Ride Aligned Design System to create rider-first geometry and precision suspension kinematics. Custom fit and tuning with the Ride Aligned Setup Guide provides unparalleled, personalized performance from day one.

Evolved over decades of freeride innovation, the Shore Park is your ultimate co-pilot on your gravity-fueled days at the bike park. With either a 200mm dual crown or a 180mm single crown fork, the Shore Park easily shrugs off deep landings and eats up rough trails, while retaining the dynamic and responsive feel required to boost jumps and rail berms. - Long Travel, No Kickback The Shore is designed around Norco's VPSHP suspension layout that increases the rearward axle path to improve suspension performance in technical terrain. Built for the bike park with the dynamic, and responsive feel park riding demands, and the grip and support to boost jumps and shrug off deep landings on rough trails. - Get up to Speed Fast The suspension design and rider compartment get the Shore moving quickly on run-ins and rollers. - Durable Design and Easy Maintenance Frame design, hardware, and component decisions have been made specifically to keep the Shore on the trail for longer - and when maintenance is necessary, it's easy and quick. - Two Configurations Available Options include a 200mm dual crown fork or a 180mm single crown fork. Both models are suited to bike park and shuttle laps and feature a DH 7-speed drivetrain. - Ride Aligned™ Setup Guide The updated Ride Aligned™ Setup Guide provides comprehensive bike setup recommendations for your Shore tailored to height, weight, and frame size with features to further dial in your setup for your riding style and trails.

Lighten Up Everything Fluid FS, Now in Carbon Upping the ante on everybody's favorite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride-Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to-in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide a fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics, and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high-speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling, and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.

Precision tracking in the rough, superior climbing efficiency, and a completely new angle on suspension make the Range C2 the fastest bike in Enduro—and your ultimate Big Mountain companion. With 170mm of suspension travel front & rear and precision handling, the Range C2 makes the speed feel easy, helps maintain momentum on rough descents, and makes the most of every pedal stroke.

Evolved over decades of freeride innovation, the Shore Park is your ultimate co-pilot on your gravity-fueled days at the bike park. With either a 200mm dual crown or a 180mm single crown fork, the Shore Park easily shrugs off deep landings and eats up rough trails, while retaining the dynamic and responsive feel required to boost jumps and rail berms. - Long Travel, No Kickback The Shore is designed around Norco's VPSHP suspension layout that increases the rearward axle path to improve suspension performance in technical terrain. Built for the bike park with the dynamic, and responsive feel park riding demands, and the grip and support to boost jumps and shrug off deep landings on rough trails. - Get up to Speed Fast The suspension design and rider compartment get the Shore moving quickly on run-ins and rollers. - Durable Design and Easy Maintenance Frame design, hardware, and component decisions have been made specifically to keep the Shore on the trail for longer - and when maintenance is necessary, it's easy and quick. - Two Configurations Available Options include a 200mm dual crown fork or a 180mm single crown fork. Both models are suited to bike park and shuttle laps and feature a DH 7-speed drivetrain. - Ride Aligned™ Setup Guide The updated Ride Aligned™ Setup Guide provides comprehensive bike setup recommendations for your Shore tailored to height, weight, and frame size with features to further dial in your setup for your riding style and trails.

Evolved over decades of freeride innovation, the Shore Park is your ultimate co-pilot on your gravity-fueled days at the bike park. With either a 200mm dual crown or a 180mm single crown fork, the Shore Park easily shrugs off deep landings and eats up rough trails, while retaining the dynamic and responsive feel required to boost jumps and rail berms. - Long Travel, No Kickback The Shore is designed around Norco's VPSHP suspension layout that increases the rearward axle path to improve suspension performance in technical terrain. Built for the bike park with the dynamic, and responsive feel park riding demands, and the grip and support to boost jumps and shrug off deep landings on rough trails. - Get up to Speed Fast The suspension design and rider compartment get the Shore moving quickly on run-ins and rollers. - Durable Design and Easy Maintenance Frame design, hardware, and component decisions have been made specifically to keep the Shore on the trail for longer - and when maintenance is necessary, it's easy and quick. - Two Configurations Available Options include a 200mm dual crown fork or a 180mm single crown fork. Both models are suited to bike park and shuttle laps and feature a DH 7-speed drivetrain. - Ride Aligned™ Setup Guide The updated Ride Aligned™ Setup Guide provides comprehensive bike setup recommendations for your Shore tailored to height, weight, and frame size with features to further dial in your setup for your riding style and trails.

Whether you're carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range Platform and has tighten it up into a light, pedal friendly, maneuverable, high-pivot package. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best while maintaining geometry and kinematics to ensure consistent fit and bike setup. - 29" with the option to change to 29"/27.5" with no compromise geometry and kinematics. - RockShox select suspension. - Co-molded frame protection. - Weight (S3): 15.7 kg / 34.6 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty

VLT batteries are sold separately. When purchasing this bike, make sure you have added the bike and your choice of battery to your shopping cart before you check out. Bike orders cannot be fulfilled without a battery. The Range VLT A1 is an aluminum electric Enduro bike that climbs faster than a World Cup XC pro and tackles Big Mountain and Enduro rides with all the confidence and capability the backwoods of British Columbia demand. Featuring the latest E-MTB technology and unmistakable Norco character, the 180mm front and 170mm rear travel Range VLT screams descents, rails corners, and climbs faster than a World Cup XC racer. BIG MOUNTAIN PERFORMANCE AND GEN 3 VLT TECHNOLOGY. The Range VLT dials-up your ride with the lightweight, whisper-quiet Shimano EP8 drive system's customizable torque and efficiency. Shimano's EP8 drive system combines high-torque electric assist with your choice of a 540Wh, 720Wh, or 900Wh in-tube batteries. CHOOSE YOUR JUICE Determine how far and how fast you want to ride. Custom-select your battery capacity from 540Wh, 720Wh, or the massive and industry-leading 900Wh, depending on how you ride—lighter weight for speedy laps, mammoth range for epic adventures, or somewhere in between. REMOVABLE BATTERY All batteries can be installed in minutes with one tool. Batteries are encased within the downtube for protection and can be easily removed for charging on and off the bike or for easy swaps. ELECTRIC SPEC Robust components for performance and durability. E-certified forks and robust 29" wheels with grippy tires and supportive sidewalls take on the rigors of electric Big Mountain and Enduro riding. RIDE ALIGNED Align with your ride experience like never before. The Range VLT is designed with Norco's exclusive Ride Aligned Design System to create rider-first geometry and precision suspension kinematics. Custom fit and tuning with the Ride Aligned Setup Guide provides unparalleled, personalized performance from day one.

Whether you're carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range Platform and has tighten it up into a light, pedal friendly, maneuverable, high-pivot package. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best while maintaining geometry and kinematics to ensure consistent fit and bike setup. - 29" with the option to change to 29"/27.5" with no compromise geometry and kinematics. - RockShox Ultimate suspension and sprindex spring. - Co-molded frame protection. - Weight (S3): 17.1 kg / 37.6 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - New No Other Way Limited Lifetime Warranty

WELCOME TO THE E-VOLUTION Introducing the new Fluid VLT; premium ride performance in a lightweight package for an e-MTB that looks, feels and rides exactly like you want it to. LIGHT WEIGHT CAPABILITY AND FULL SPEED FUN. With 140mm of custom-tuned, precision-engineered suspension travel and 150mm fork travel, the Fluid VLT C2 140 delivers an improved ride feel with the latest in integrated e-mtb technology from Bosch. THE LATEST IN E-MTB TECH The Bosch Performance Line SX wireless ecosystem sheds significant e-MTB weight in an intuitive package. Complete with a Bosch CT 400Wh battery and an almost silent motor, the Fluid VLT is made for e-curious pedal purists taking their first foray into powered up riding. PRECISION-TUNED SUSPENSION Optimized Ride AlignedTM suspension design & setup with Trail optimized kinematics, reactive pedal-efficiency, and the simplicity of precision-tuned Horst Link suspension. AVAILABLE IN CARBON The Fluid VLT is available in carbon fiber and includes a carbon front triangle and seatstay, or alloy rear triangle depending on price point. METICULOUSLY SELECTED COMPONENTS Featuring uncompromising, meticulously selected, trail-spec components. Available in gram focused 130/140mm and all-in 140/150mm travel options. BUILT TO ACCOMMODATE RIDER PREFERENCE Available in 29”/27.5” mixed wheelsize with 140/130mm or 150/140mm of travel. RIDE ALIGNEDTM SETUP GUIDE SUSPENSION SET UP DEMYSTIFIED Norco’s NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It’s like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day BUILT TO LAST, GUARANTEED. NO OTHER WAY LIMITED LIFETIME WARRANTY The Fluid VLT’s durable frame design, hardware and component decisions have been made specifically to keep it on the trail for longer. Accidents can happen, and when they do, our No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible.

Whether you're carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range Platform and has tighten it up into a light, pedal friendly, maneuverable, high-pivot package. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best while maintaining geometry and kinematics to ensure consistent fit and bike setup. - 29" with the option to change to 29"/27.5" with no compromise geometry and kinematics. - RockShox Ultimate suspension. SRAM Code Silver Stealth Brakes. - Race face carbon 30mm rims. - SRAM XO Eagle Transmission. - Weight (S3): 15.6 kg / 34.4 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Carbon front triangle, seatstay and chainstay, 125mm of travel, threaded BB. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29"/27.5") with no compromise geometry and kinematics. - SRAM GX Eagle AXS T-Type Transmission. - Weight (S3): 15 kg / 33.1 lbs - Fox Performance Elite Float X custom tune rear shock. - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

WELCOME TO THE E-VOLUTION Introducing the new Fluid VLT; premium ride performance in a lightweight package for an e-MTB that looks, feels and rides exactly like you want it to. LIGHT WEIGHT CAPABILITY AND FULL SPEED FUN. With 140mm of custom-tuned, precision-engineered suspension travel and 150mm fork travel, the Fluid VLT C2 140 delivers an improved ride feel with the latest in integrated e-mtb technology from Bosch. THE LATEST IN E-MTB TECH The Bosch Performance Line SX wireless ecosystem sheds significant e-MTB weight in an intuitive package. Complete with a Bosch CT 400Wh battery and an almost silent motor, the Fluid VLT is made for e-curious pedal purists taking their first foray into powered up riding. PRECISION-TUNED SUSPENSION Optimized Ride AlignedTM suspension design & setup with Trail optimized kinematics, reactive pedal-efficiency, and the simplicity of precision-tuned Horst Link suspension. AVAILABLE IN CARBON The Fluid VLT is available in carbon fiber and includes a carbon front triangle and seatstay, or alloy rear triangle depending on price point. METICULOUSLY SELECTED COMPONENTS Featuring uncompromising, meticulously selected, trail-spec components. Available in gram focused 130/140mm and all-in 140/150mm travel options. BUILT TO ACCOMMODATE RIDER PREFERENCE Available in 29”/27.5” mixed wheelsize with 140/130mm or 150/140mm of travel. RIDE ALIGNEDTM SETUP GUIDE SUSPENSION SET UP DEMYSTIFIED Norco’s NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It’s like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day BUILT TO LAST, GUARANTEED. NO OTHER WAY LIMITED LIFETIME WARRANTY The Fluid VLT’s durable frame design, hardware and component decisions have been made specifically to keep it on the trail for longer. Accidents can happen, and when they do, our No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. SUSPENSION SET UP DEMYSTIFIED Norco's NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It's like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.

WELCOME TO THE E-VOLUTION Introducing the new Fluid VLT; premium ride performance in a lightweight package for an e-MTB that looks, feels and rides exactly like you want it to. LIGHT WEIGHT CAPABILITY AND FULL SPEED FUN. With 140mm of custom-tuned, precision-engineered suspension travel and 150mm fork travel, the Fluid VLT C1 140 delivers an improved ride feel with the latest in integrated e-mtb technology from Bosch. THE LATEST IN E-MTB TECH The Bosch Performance Line SX wireless ecosystem sheds significant e-MTB weight in an intuitive package. Complete with a Bosch CT 400Wh battery and an almost silent motor, the Fluid VLT is made for e-curious pedal purists taking their first foray into powered up riding. PRECISION-TUNED SUSPENSION Optimized Ride AlignedTM suspension design & setup with Trail optimized kinematics, reactive pedal-efficiency, and the simplicity of precision-tuned Horst Link suspension. AVAILABLE IN CARBON The Fluid VLT is available in carbon fiber and includes a carbon front triangle and seatstay, or alloy rear triangle depending on price point. METICULOUSLY SELECTED COMPONENTS Featuring uncompromising, meticulously selected, trail-spec components. Available in gram focused 130/140mm and all-in 140/150mm travel options. BUILT TO ACCOMMODATE RIDER PREFERENCE Available in 29”/27.5” mixed wheelsize with 140/130mm or 150/140mm of travel. RIDE ALIGNEDTM SETUP GUIDE SUSPENSION SET UP DEMYSTIFIED Norco’s NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It’s like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day BUILT TO LAST, GUARANTEED. NO OTHER WAY LIMITED LIFETIME WARRANTY The Fluid VLT’s durable frame design, hardware and component decisions have been made specifically to keep it on the trail for longer. Accidents can happen, and when they do, our No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. SUSPENSION SET UP DEMYSTIFIED Norco's NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It's like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day

VLT batteries are sold separately. When purchasing this bike, make sure you have added the bike and your choice of battery to your shopping cart before you check out. Bike orders cannot be fulfilled without a battery. The Range VLT C1 is a carbon electric Enduro bike that climbs faster than a World Cup XC pro and tackles Big Mountain and Enduro rides with all the confidence and capability the backwoods of British Columbia demand. Featuring the latest E-MTB technology and unmistakable Norco character, the 180mm front and 170mm rear travel Range VLT screams descents, rails corners, and climbs faster than a World Cup XC racer. BIG MOUNTAIN PERFORMANCE AND GEN 3 VLT TECHNOLOGY. The Range VLT dials-up your ride with the lightweight, whisper-quiet Shimano EP8 drive system's customizable torque and efficiency. Shimano's EP8 drive system combines high-torque electric assist with your choice of a 540Wh, 720Wh, or 900Wh in-tube batteries. CHOOSE YOUR JUICE Determine how far and how fast you want to ride. Custom-select your battery capacity from 540Wh, 720Wh, or the massive and industry-leading 900Wh, depending on how you ride—lighter weight for speedy laps, mammoth range for epic adventures, or somewhere in between. REMOVABLE BATTERY All batteries can be installed in minutes with one tool. Batteries are encased within the downtube for protection and can be easily removed for charging on and off the bike or for easy swaps. ELECTRIC SPEC Robust components for performance and durability. E-certified forks and robust 29" wheels with grippy tires and supportive sidewalls take on the rigors of electric Big Mountain and Enduro riding. RIDE ALIGNED Align with your ride experience like never before. The Range VLT is designed with Norco's exclusive Ride Aligned Design System to create rider-first geometry and precision suspension kinematics. Custom fit and tuning with the Ride Aligned Setup Guide provides unparalleled, personalized performance from day one.

VLT batteries are sold separately. When purchasing this bike, make sure you have added the bike and your choice of battery to your shopping cart before you check out. Bike orders cannot be fulfilled without a battery. The Sight VLT C1 is a carbon electric All-Mountain bike with Norco's legendary descending capability, quick and confident climbing, and the boost you want to ride faster and further. With performance and character engineered in the backwoods of British Columbia, the new 160mm front and 150mm rear travel Sight VLT shreds more and rides longer. The Sight VLT gives you more ups, more downs, and more of everything else you love about riding All-Mountain. BEST-IN-CLASS SHIMANO STEPS DRIVE SYSTEM The Sight VLT dials-up your ride with the lightweight, whisper-quiet Shimano EP8 drive system's customizable torque and efficiency. Shimano's EP8 drive system combines high-torque electric assist with your choice of a 540Wh, 720Wh or 900Wh in-tube batteries. CHOOSE YOUR JUICE Determine how far and how fast you want to ride. Custom select your battery capacity from 540Wh, 720Wh, or the massive and industry-leading 900Wh, depending on how you ride—lighter weight for speedy laps, mammoth range for epic adventures, or somewhere in between. REMOVABLE BATTERY All batteries can be installed in minutes with one tool. Batteries are encased within the downtube for protection and can be easily removed for charging on and off the bike or for easy swaps. ELECTRIC SPEC Robust components for performance and durability. E-certified forks and robust 29" wheels with grippy tires and supportive sidewalls take on the rigors of electric Big Mountain and Enduro riding. RIDE ALIGNED Align with your ride experience like never before. The Sight VLT is designed with Norco's exclusive Ride Aligned Design System to create rider-first geometry and precision suspension kinematics. Custom fit and tuning with the Ride Aligned Setup Guide provides unparalleled, personalized performance from day one.

WELCOME TO THE E-VOLUTION Introducing the new Fluid VLT; premium ride performance in a lightweight package for an e-MTB that looks, feels and rides exactly like you want it to. LIGHT WEIGHT CAPABILITY AND FULL SPEED FUN. With 130mm of custom-tuned, precision-engineered suspension travel and 140mm fork travel, the Fluid VLT C1 130 delivers an improved ride feel with the latest in integrated e-mtb technology from Bosch. THE LATEST IN E-MTB TECH The Bosch Performance Line SX wireless ecosystem sheds significant e-MTB weight in an intuitive package. Complete with a Bosch CT 400Wh battery and an almost silent motor, the Fluid VLT is made for e-curious pedal purists taking their first foray into powered up riding. PRECISION-TUNED SUSPENSION Optimized Ride AlignedTM suspension design & setup with Trail optimized kinematics, reactive pedal-efficiency, and the simplicity of precision-tuned Horst Link suspension. AVAILABLE IN CARBON The Fluid VLT is available in carbon fiber and includes a carbon front triangle and seatstay, or alloy rear triangle depending on price point. METICULOUSLY SELECTED COMPONENTS Featuring uncompromising, meticulously selected, trail-spec components. Available in gram focused 130/140mm and all-in 140/150mm travel options. BUILT TO ACCOMMODATE RIDER PREFERENCE Available in 29”/27.5” mixed wheelsize with 140/130mm or 150/140mm of travel. RIDE ALIGNEDTM SETUP GUIDE SUSPENSION SET UP DEMYSTIFIED Norco’s NEW 2024 Ride Aligned Setup Guide with baked-in Setup Assistant provides a personalized setup baseline, unique to you and your bike without hours of fussing. It’s like having one of our engineers on call 24/7, as you tweak your settings to perfection. Even if you are a shock pump novice, the Ride Aligned Setup Guide will have you confidently dialing in your settings for the best day of riding, every day BUILT TO LAST, GUARANTEED. NO OTHER WAY LIMITED LIFETIME WARRANTY The Fluid VLT’s durable frame design, hardware and component decisions have been made specifically to keep it on the trail for longer. Accidents can happen, and when they do, our No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible.

Your access to the rowdiest terrain, steep backcountry lines, and local chunder just got a lot better. With aggressive geometry, 180mm suspension travel, a coil spring, and Bosch Gen 4 drive system, the WFO e9 is ready to punch your ticket to the top of any trail and capably carve its way down, no matter how gnarly. Durable, trail-ready parts round out the USA-spec WFO e9 parts kit. With RockShox suspension, SRAM drive train, and SRAM brakes, it's ready for heavy-duty and trouble-free trail rides. - RockShox Super Deluxe Coil Select R rear shock - SRAM Guide RE Brakes and 200mm rotors - SRAM SX Eagle drivetrain

The Rookie series features bicycles designed to provide kids with the correct size to enter the world of cycling. - Lightweight and durable aluminum frame - Easy-to-use coaster brake with additional v-brake option to help little ones adjust to hand braking - Aluminum wheels with stainless steel spokes are durable and resist rust - 16" wheels - Equipped with chainguard, handlebar pad, and a kickstand - Training wheels included

The Rookie series features bicycles designed to provide kids with the correct size to enter the world of cycling. - Lightweight and durable aluminum frame - Perfect to teach first time riders balance and handling skills - Aluminum wheels with stainless steel spokes are durable and resist rust - 12" wheels - Equipped with chainguard, handlebar pad, and a kickstand - Training wheels included

The Rookie series features bicycles designed to provide kids with the correct size to enter the world of cycling. - Lightweight and durable aluminum frame - Perfect to teach first time riders balance and handling skills - Aluminum wheels with stainless steel spokes are durable and resist rust - 12" wheels - Equipped with chainguard, handlebar pad, and a kickstand - Training wheels included

Designed for young kids looking to start exploring trails, parks, and dirt lots and for parents introducing their children to the world of mountain biking, the Dynamite is the gateway bike. Family outings are most successful when everybody is on the same page equipment-wise. The Dynamite is a real bike that can grow with kids as they fall in love with riding. - Fuji's low step-over design makes it easy to get on and off the bike - 6 speeds with grip-type shifter to ease kids into how to use gears - Suspension fork with 40mm of travel to smooth the bumps - Flat alloy handlebars provide responsive control when riding uncertain terrains - Kenda Small Block Eight tires guarantee miles and miles of dirt-grinding fun - Linear pull brakes for reliable stopping power

Just add sunshine and watch them grow. Electra's Sprocket 16" bikes are perfect for first time riders. Featuring Electra's signature style and quality as well as our patented Flat Foot Technology, kids will be riding until the street lights come on. Easy-to-remove training make this the perfect ride for kids ages 3 to 5 between 3' to 3' 10" tall. It's right for you if... You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity, and explorative nature of being a kid. After all, the best memories are made on two wheels. The tech you get Comfort is key with Electra's Flat Foot Technology, Kraton grips, custom Selle Royal saddle, and front linear-pull brake with adjustable reach lever. Parents will love easy-to-remove training wheels, tires with Kevlar Guard casing to protect against flats and a rear coaster brake for a smooth stop. The final word There's almost no better feeling than watching your child ride their bike for the first time. And when you finally take the training wheels off? Forget about it. With Electra's legendary quality, style, comfort and control, the Sprocket will make your kid as happy as you are. Why you'll love it - Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming. - Front alloy linear-pull brakes and a rear coaster brake with adjustable brake levers allow them to stop on a dime when they hear the ice cream truck. - Easy-to-remove training wheels that require no tools. - 16” tires with Kevlar Guard casing to protect against flats and keep them riding all day. - Designed as a universal, aluminum frame and built to last so this bike can be passed down to siblings. - Accessorize their new ride with a custom Electra bell or handlebar bag to carry all the necessities.

Outside is their best side. Electra’s Sprocket 20" bikes provide good old-fashioned fun in a good new-fashioned ride. Featuring Electra’s patented Flat Foot Technology, this bike is both comfortable and easy-to-ride. Designed to accommodate growth spurts, the Sprocket 20" is perfect for kids ages 5 to 8 between 3'8" to 4'5" tall. It's right for you if... You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity and explorative nature of being a kid. After all, the best memories are made on two wheels. The tech you get Comfort is key with our Flat Foot Technology, Kraton grips, Selle Royal saddle and linear-pull brakes with adjustable reach levers. Dual position crank arms allow the bike to grow with kids and Schwalbe tires with Kevlar Guard® provide flat protection, so they can ride 'til the streetlights come on. The final word Remember riding to your friend’s house or the store? Or taking off for nowhere in particular? It was simple and fun. Remember fun? We do. Sprocket features Electra quality and style with patented comfort and control. So get 'em off the devices and get ‘em outside, because outside is their best side. Why you'll love it - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike adapts with adjustable pedal mount positions. - Schwalbe Big Ben puncture-resistant tires with Kevlar Guard protect them against flats to keep them riding all day. - The universal, aluminum frame is built to last so this bike can be passed down to siblings. - Customize with an Electra bell or handlebar bag to carry all the necessities and make it their own.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable and designed to handle the rigors of the streets. It's right for you if... You’ve got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won’t break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

Boom! Kapow! Wham! Super Sprocket 16" is ready to help your little rider save the day on two wheels. This bike is like a page from their favorite comic book with action scenes and cityscapes throughout the frame, chainguard and fenders. Embossing on the saddle complete this heroic ride. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add a matching helmet and handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

It's summer every day on the Tutti Frutti 16". Fresh, tropical fruit and popsicles adorn the Pink Lemonade frame while palms and flowers lay waiting to be picked up by a sea breeze. The playful design is carried throughout the fenders, chainguard and custom saddle, bringing the joy of summertime to every two-wheeled adventure! - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching Tutti Frutti helmet or handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

The Cat's Meow 20" is sassy and stylin' just like your little rider. It features multi-color metallic leopard spots on the frame, fenders and chainguard. The pink metallic rims and a matching saddle and bell complete the look making this ride purrfect for any feline fanatic. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike will grow alongside them with adjustable pedal mount positions. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching Cat's Meow handlebar bag to carry all the necessities. Like juice boxes and snac

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology•. The single-speed Cruiser 1 is simplicity at its finest. It's right for you if... You appreciate the look of a classic beach cruiser, but don't mind extra comfort and modern styling. The Electra Cruiser is a simple, durable bike perfect for a sun-soaked ride on the boardwalk or cruising the streets to your favorite taco shop. The tech you get The single-speed Electra Cruiser 1 features a sturdy steel frame paired with alloy rims and stainless-steel spokes on RetroRunner tires. Custom swept back handlebars and coaster brakes make this an easy-to-use and comfortable ride. The final word Nothing compares to the comfort and style you find on an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The beach cruiser was our first love. Its timeless style can transport you to a Southern California beach no matter where you are. - It features our patented Flat Foot Technology® for amazing comfort and control. - Cruise comfortably on 26" RetroRunner tires and an easy-to-use coaster brake. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

EBC 3000 20" takes kids on a ride into the future. Robots wave "hello" as they busily tinker with the circuit board throughout the Space Dust frame, fenders and chainguard. Futuristic elements are carried throughout the custom debossed saddle and friendly robot bell. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike will grow alongside them with adjustable pedal mount positions. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching EBC 3000 helmet and handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snac

It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

This modern day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable. The wide range gearing is perfect for everything from the bike path to beer runs. The 7D comes equipped with an alloy frame, 7-speed drivetrain and fenders for all-weather riding.

You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. It's right for you if... You enjoy the causal ride of a beach cruiser, but still appreciate quality, craftsmanship, and of course, style. The Cruiser 7D is the best of both worlds, offering plenty of gears to give you range beyond a quick ride around the block in flip flops. Not that there’s anything wrong with that. The tech you get The Cruiser 7D features a lightweight, aluminum frame, Shimano 7-speed gearing with a Revo Twist shifter and alloy linear pull brakes. Electra's patented Flat Foot Technology® provides an upright ride for comfort and control with the added cushion of balloon tires. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood. It's right for you if... You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads. The tech you get Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills. - Features our patented Flat Foot Technology for amazing comfort and control. - Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

Toughen up your two-wheeled rides with the Townie Path 9D. The sleek design of this new bike includes some of the great features found on other Townies in the line, but with a little more attitude. Electra’s patented Flat Foot Technology, a 9-speed derailleur drivetrain, powerful hydraulic disc brakes and larger 27.5-inch tires provide riders with the confidence to take on a wider range of terrain. The tires include reflective sidewalls for better visibility and K-Shield protection to minimize the chance of a flat. - Comfort is key with a foot-forward pedal position, gel saddle and ergonomic grips. - 9 speeds and hydraulic brakes provide smooth riding on a wider range of terrain. - 27.5" puncture-resistant tires let you focus on the ride and avoid the dreaded flat. - For more versatility, add a Commuter Rear Rack Bag to pack all the necessities for an awesome adventure.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It's lightweight. It's durable. It's comfortable and designed to handle the rigors of the streets. It's right for you if... You've got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won't break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Schwalbe Big Apple 24" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology® frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts, and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.